Hey team,
I have a quick question around values and Ceq. Apologies in advance if this sounds a bit basic but I don’t remember the exact answer….so, good place to learn. 🙂
So when eliciting values, we ask “What’s important to you”, then we put them in order, then we ask “Why is this important to you” and we’re looking for the Towards and Away values.
When we get the percentage of towards and away – which if I understand right is just a guess by the client (let’s say it’s 20% away and 80% towards) – are we doing TLTH on the 20% to get it to 0? So do we need to go in and identify the specific LB and LD’s for the 20% and work on them?
Appreciate the help everyone.
Thanks
Chris