Correct.
But as I said in The NLP TT if you remember, you need money to make money.
So only after some sales and money coming in you can then employ others. Plus, the fact that you tried to do it on your own has given you (even if not successful) clarity on what should be thee – even if you did not get it right.
Now, you can look at the work of someone else and say Yay or Nay.
Like in sales. If you cannot sell yourself, how are you going to rain someone else to sell YOU?
My advice, before you print 1000 brochures, take the proposed brochure and run it by some friends and acquaintances. Ask them if they would be interested in finding more about this as a result of reading the brochure.