FaceBook first president admits: "How do we consume as much of your time and conscious attention as possible?”

[Adriana James]

For those of you who still don’t understand the effect of social media addiction on your and your children’s brain, here is what the first president of FaceBook Sean Parker said recently. (Video below)
If you don’t understand dopamine, then research what it is (in a nutshell it is the “reward” neurotransmitter making you feel good in the moment).
The problem is not the social media as a concept in general and the ability to connect instantly with other people, but the meaningless content with which we are bombarded every day, and meaningless “likes” to the meaningless comments…. The addiction is created through the dopamine rush to check our phones immediately when we hear the notification sound. “What if it is something interesting and if I don’t check it now I’ll miss it! Oh I see! Here it is my new ‘like’…” (Reward dopamine release)
The problem with dopamine release is that the brain begins to be dissatisfied with the same amount of dopamine which does not produce the same effect, so, like an addicted personality, the brain searches for more and more similar activities generating more and more instant ‘reward’ and this more and more dopamine. In the process the neuro-receptors eventually get burned out…and you have the same problem as a drug, gambling, sex, etc., addict has.
One more thing: I said many times that your greatest commodities in life are your time and your money. Parker and the other social media executives know this very well. You don’t, but they surely do! Because he said the following: “How do we consume as much of your time and conscious attention as possible?”

Here is part of the transcript from the 2 min video below:
“The thought process that went into building these applications, Facebook being the first of them … was all about: ‘How do we consume as much of your time and conscious attention as possible?’” Parker said.
“And that means that we need to sort of give you a little dopamine hit every once in a while, because someone liked or commented on a photo or a post or whatever,” he told Axios. “And that’s going to get you to contribute more content, and that’s going to get you … more likes and comments.”
Parker added: “It’s a social-validation feedback loop … exactly the kind of thing that a hacker like myself would come up with, because you’re exploiting a vulnerability in human psychology.”
“The inventors, creators — it’s me, it’s Mark Zuckerberg, it’s Kevin Systrom on Instagram, it’s all of these people — understood this consciously,” he said. “And we did it anyway.”

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