Home Page Forums WEEKLY PROJECTS Project No. 22 – Your Unique Selling Points

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    • #3416
      Adriana James
      Keymaster

      Write a detailed list of what are your unique selling points that will make people want to take YOUR training.
      Exchange ideas on the forum, however, think of what are YOUR strengths.
      Put this in perspective regarding the needs (CEq = concerns = values levels/) of the demographics you want to appeal to, in your area. (See Project No. 21)

    • #3420
      Marc McDermott
      Participant

      Can I just ask, is this from 1st perceptual position , as opposed to project 12 (which was 2nd position)?
      Thanks

    • #3421
      Adriana James
      Keymaster

      Yes, correct. First perceptual position. This has to do with your individuality, background, etc. In other words, why should someone spend their money, tine and energy with YOU rather than from me or anybody else, from your point of view. You can combine this Project with the exercises and techniques from the NLP Master Practitioner Coaching section. That will help – especially the INTERNAL DRIVE HISTORY. What are your strengths and unique qualities that make you most appealing?

    • #3423
      Marc McDermott
      Participant

      Thanks Adriana

      • #3835
        Conor Healy
        Keymaster

        Hey Mark – so what are your USP’s?

    • #4079
      Sadhna Makhija
      Participant

      I have had opportunities to explore and live in Asia, Africa and Australia, I’ve had interactions with people from vivid backgrounds, cultures and religious beliefs. I have experienced numerous lifestyles with the diversity in beliefs, values and emotions at varied levels. I value my learning from these experiences and will implement them in my training and coaching.

      I am passionate toward helping and supporting people. My initial search started with dealing with human emotions. I have gone through different studies relating to psychology, psychotherapy and then moved on to NLP.

      I believe I have gone through the training with best trainers in the industry and have further support to learn and develop my skills.
      As a trainer, now i have the courses which hold an incredible value in terms of money, time and strategies. Adding to that, is my passion to deliver them in a way I can see growth in people which would give me containment and them a strategic way to move forward
      Where focus goes energy flows. When this focus is accompanied by passion, I believe it will bring incredible results in cash and kind.

      Hope this answer the question.

    • #4186
      Vasso Fessas
      Participant

      My USP as a NLP coach and trainer: if my target market is the high powered corporate or entrepreneur, wanting to be coached to the next level, my USP, based on my background is, that I have experience at doing it all the hard way, without my resources. That includes personal experience in limiting myself, limiting my world, taking way too long to overcome obstacles, giving up, working hard to achieve career progress and showing people the value of working with me.
      Plus my experience in the corporate world and executive suite. I’m professional, intense, inspiring and measured.

      What that has done, is motivate me to find success strategies and train people to achieve Peak Performance, because life is for living, enjoying and getting results. It took me nearly 5 decades to work it out, and my aim is to educate others, at a younger age.

      For my target, that means the focus is on creating more possibilities, through Peak Performance Coaching.

      Making things happen! With ease, flow and enjoying it.

      • #4193
        Adriana James
        Keymaster

        Can you make out of this a USP (unique selling proposition)?
        There are so many people in the same position as yours (that’s how my life was all about so I can relate).

      • #4210
        Vasso Fessas
        Participant

        Yes I will Adriana. The above is a starting point to get clear on my USP. Thank you.

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